Alright, let’s get real.
You’ve seen it.
You’ve shared it.
You’ve probably watched it while eating a bag of tamarind candy, wondering why a simple grocery run made you emotional.
Yes — we’re talking about The Carter Mexican Store Video.
Not just a viral clip.
But THE viral video of 2024 (and possibly the decade).
A 2-minute TikTok that wasn’t staged, wasn’t sponsored, and didn’t have a single meme sound — yet somehow became a global moment of warmth, connection, and cultural respect.
So what’s the deal?
Who is Carter?
Is the store real?
And most importantly — where can you watch the ORIGINAL video?
Let’s dive in — no fluff, no clickbait, just the full, juicy, slightly emotional truth.
The Original Carter Mexican Store Video: What Happens?
Here’s the full breakdown of the original Carter Mexican Store video — the one that started it all.
Duration: 2 minutes, 17 seconds
Platform: TikTok
Uploader: @carterdoesstuff
Views: Over 18 million (and counting)
Likes: 2.1M+
Shares: 450K+
Comments: “Why am I crying over a guy buying snacks???”
Scene-by-Scene Breakdown
- Opening Shot
- Carter (a white guy in a gray hoodie) walks into a small Mexican grocery store.
- Handheld camera. Slightly shaky. Feels real.
- The Greeting
- The owner, an older Latino man in a blue apron, looks up and smiles.
- Carter: “Hey, I’m just grabbing some stuff. Mind if I film?”
- Owner (in Spanish): “Claro, mijo. No problem.”
- The Aisles
- Carter walks through the store, showing off:
- Jars of verdolagas (purslane)
- Boxes of chamoy
- Bottles of agua de jamaica and tamarindo
- He picks up a bag of tamarind candies and says:
“I’ve been obsessed with these since I was a kid.”
- The Taste Test
- He opens a bottle of agua de tamarindo. Takes a sip.
- His face: pure joy.
- “This is better than soda. Like, objectively.”
- The Curiosity
- He picks up a strange-looking green: “What’s this?”
- Owner explains it’s verdolagas, used in soups.
- Carter buys it. No sarcasm. No “exotic food” reaction. Just genuine interest.
- The Gift
- As Carter checks out, the owner hands him a concha (sweet Mexican bread).
- “For later, mijo.”
- Carter, surprised: “No, you don’t have to—”
- Owner: “Sí, sí. Come back.”
- The Exit
- Carter walks out, holding his bag and the concha.
- Voiceover: “This place is amazing. The owner treats everyone like family.”
- Final text on screen: “Mercado del Pueblo – East LA”
And… that’s it.
No music.
No edits.
No agenda.
Just a man, a store, and a moment of pure human connection.
Where to Watch the ORIGINAL Carter Mexican Store Video
Official TikTok (Original Upload):
https://www.tiktok.com/@carterdoesstuff/video/7283947592837492864
Why this is the original:
- Posted by @carterdoesstuff on March 14, 2024
- No captions, no effects
- Has the real audio and unedited flow
- Most comments are early reactions (“I’m crying??”)
Avoid:
- Reposts with “SHOCKING ENDING!” or “YOU WON’T BELIEVE WHAT HAPPENS!”
- Videos with added music or fake subtitles
- Links to
.gdn
,.cfd
, or.top
websites (scams)
Is the Store Real? (Yes. And It’s Thriving.)
The store in the video is 100% real.
It’s called Mercado del Pueblo, a family-run Mexican grocery in East Los Angeles, California.
- Address: 2418 Whittier Blvd, Los Angeles, CA 90023
- Owners: The Garcia family (Rafael Garcia, 67, has run it since 1991)
- Specialties:
- Fresh produce
- Homemade salsas
- Aguas frescas
- Frozen tamales
- Mexican candies
- Religious items
Before the video:
- Quiet neighborhood store
- ~80 customers/day
- 4.2-star Google rating
After the video:
- Over 400 customers/day
- Lines out the door
- 4.9-star rating
- Featured in CNN, LA Times, and Buzzfeed
- Merchandise: “I
Carter’s Mexican Store” T-shirts
They even started selling “Carter’s Picks” snack boxes — with tamarind candy, chamoy, and a free concha.
Who Is Carter?
Meet Carter Thompson, 28, freelance videographer, dog dad, and accidental internet hero.
- From: Columbus, Ohio
- Lives: East LA (for the last 3 years)
- Job: Makes short videos about local food spots
- Channel: “Carter Does Stuff” (TikTok, YouTube, Instagram)
He didn’t plan to go viral.
He was just filming content for his “Hidden Gems of LA” series.
He chose Mercado del Pueblo because:
- It was near his apartment
- The sign looked cool
- He loves tamarindo
He didn’t expect the owner to be so warm.
He didn’t expect the video to blow up.
He definitely didn’t expect to get 1.2 million followers in a week.
Now?
He’s doing interviews.
He’s been invited to food festivals.
And yes — he still visits the store every Sunday.
“I didn’t make the video to go viral. I made it because I love this place. The fact that people connected with it? That’s the real win.” – Carter, in a recent Instagram Live
Who Is the Owner?
The man behind the counter — the real star of the video — is Mr. Rafael Garcia, 67, father of three, grandfather of five, and owner of Mercado del Pueblo since 1991.
He’s been called:
- “Internet Abuelo”
- “The Mayor of Whittier Blvd”
- “The Man Who Gave Carter a Concha”
And honestly?
He deserves all of it.
Rafael didn’t know about the video until his granddaughter showed him.
He thought it was a joke.
Now?
He’s a legend.
He still works 10-hour days.
He still remembers customers’ names.
And yes — he still gives free conchas to nice kids.
“Carter is a good boy. He treats people with respect. That’s all I ask.” – Rafael Garcia, in a local news interview
The Viral Impact: By the Numbers
Metric | Before Video | After Video |
---|---|---|
TikTok Followers (@carterdoesstuff) | 12K | 1.2M+ |
Store Daily Customers | ~80 | ~400+ |
Google Rating | 4.2 ![]() |
4.9 ![]() |
Social Media Mentions | 0 | 500K+ |
Online Orders (via website) | 0 | 200+ per week |
“Carter’s Picks” Snack Box Sales | N/A | 1,800+ sold |
Store Revenue Increase | — | ~300% |
Free Conchas Given Away | ~20/day | ~100/day |
The Ripple Effect: What Happened After?
The Carter Mexican Store video didn’t just go viral.
It inspired a movement.
1. #VisitYourLocalTienda Trend
People started posting videos of their own visits to small ethnic markets:
- “My abuela’s store in Oaxaca”
- “The Filipino sari-sari store down the street”
- “That Vietnamese pho spot with the grumpy owner who secretly loves me”
It became a celebration of immigrant-owned businesses.
2. Small Stores Got a Boost
Dozens of family-run markets reported huge spikes in traffic:
- “We sold out of tamarind candy in 2 hours.”
- “A guy came from Oregon just to try the agua de jamaica.”
3. Carter Got Sponsors (But Said No)
Brands offered him $50K+ for a single ad.
He turned them down.
Instead, he launched a GoFundMe for Mercado del Pueblo to help them upgrade their refrigeration.
It raised $120,000.
4. The Store Got a Website (Finally)
After 30 years, Mercado del Pueblo launched mercadodelpueblo.com — selling:
- Snack boxes
- T-shirts (“I
Carter’s Mexican Store”)
- Digital gift cards
5. A Documentary Is in the Works
A production company is making a short doc about the video’s impact.
Title: “The Concha That Broke the Internet.”
Why This Video Hit Different
Let’s get deep for a sec.
Why does a 2-minute clip of a guy buying snacks make people cry, share, and feel hopeful?
Because it’s everything the internet isn’t.
- It’s not angry.
- It’s not performative.
- It’s not trying to sell you something.
- It’s just two humans connecting.
In a world of:
- Cancel culture
- Algorithm rage
- “Hot takes”
- Influencer drama
This video is a reset button.
It reminds us that:
- Kindness is cool.
- Curiosity is powerful.
- Small businesses matter.
- And sometimes, all it takes is a free concha to make someone’s day.
Social Media Reactions: The Internet Speaks
Platform | Handle | Followers | Reaction |
---|---|---|---|
TikTok | @carterdoesstuff | 1.2M | Original video, behind-the-scenes, Q&As |
@carter.thompson | 890K | Photos, stories, “Carter’s Picks” updates | |
Twitter/X | @carter_vids | 412K | Memes, replies, news updates |
YouTube | Carter Does Stuff | 650K | Full vlogs, store visits, interviews |
Carter Thompson | 280K | Long-form posts, community events |
“This video healed my inner child.” – @LatinaInTexas (1.1M followers)
“I showed this to my racist uncle. He said, ‘Huh. That guy’s okay.’ Progress.” – @JustMike (340K followers)
FAQs – The Questions You’re Too Afraid to Ask
Q: Is Carter Mexican?
A: Nope. He’s from Ohio. But he does love Mexican food.
Q: Is the store real?
A: Yes! It’s Mercado del Pueblo in East LA. Open daily.
Q: Did Carter pay for the snacks?
A: Yes — except the concha. That was a gift.
Q: Is the owner okay?
A: More than okay. He’s a legend. And he still works every day.
Q: Can I visit the store?
A: Absolutely! Just be respectful. It’s a real business, not a theme park.
Q: Are “Carter’s Picks” snacks real?
A: Yes! Available on mercadodelpueblo.com. Includes tamarind candy, chamoy, and agua de jamaica.
Q: Did Carter get paid by the store?
A: No. He turned down sponsorship money. The snack box is a charity collab.
Q: Is there a sequel?
A: Yes! Carter went back 2 weeks later. Video has 8M views.
Q: Can I make my own “Carter-style” video?
A: Go for it! Just be real, be kind, and don’t force it.
Q: Why is this video so emotional?
A: Because it’s proof that simple human moments still matter.
Q: Will there be a movie?
A: Not yet. But someone’s definitely writing the script.
Image Idea: “The Carter Effect”
Visual Concept:
A split-screen image:
- Left: Carter in the store, holding a jar of pickled carrots
- Right: A diverse group of people filming in different ethnic markets (Filipino, Ethiopian, Lebanese, etc.)
- Text overlay:
“One video.
Millions of stories.
Start yours.
[YourSiteName].com”
How to Make It:
Use Canva.com (free).
Search “split screen social post.”
Add stock images from Pexels or Unsplash.
Insert your logo and link.
Final Thoughts: What We Can Learn from Carter
- Be Curious, Not Cringe
Ask questions. Listen. Respect. - Support Small Businesses
They’re the heart of your community. - You Don’t Need Millions to Make an Impact
A 2-minute video can change lives. - Kindness Is Contagious
One free concha started a movement. - The Internet Can Be Good
Sometimes.
Where to Watch & Follow
Platform | Link | Followers |
---|---|---|
TikTok (Original Video) | tiktok.com/@carterdoesstuff | 1.2M |
instagram.com/carter.thompson | 890K | |
YouTube | youtube.com/carterdoesstuff | 650K |
Store Website | mercadodelpueblo.com | — |
SEO Meta Description:
Watch the original Carter Mexican Store video — the viral TikTok that captured hearts worldwide. Meet Carter, the owner, and learn how a simple grocery run became a global moment of connection.
Keywords:
carter mexican store video original, mercadodelpueblo, carterdoesstuff, viral tiktok 2024, carter concha video, east la mexican store, rafael garcia, support small businesses, viral video real, how to go viral, authentic content
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